Solutions

Holistic Solutions for Every Phase of the Communications Lifecycle

Van Petten Consulting provides the following Core, Creative Marketing Solutions:


Van Petten Consulting is able to transform concepts into on-line, interactive reality, managing all aspects of Web life cycles.  Our combined artistic talent and P&L mindset have resulted in the delivery of revenue-enhancing, market-oriented web solutions. Our innovative sites, tapping into our expertise in photography and managing images fonts’ text and color are in demand. We optimize search engines through keyword research/selection/ meta tagging, engine submission, and position tracking, our career is marked by success in incorporating interactive elements and e-commerce initiatives. Van Petten Consulting, earned a reputation as and effective troubleshooter, resolving technical issues and managing ongoing support.

  • Internet marketing campaigns
  • E-commerce
  • Web site development
  • Online and print advertising
  • Corporate positioning, identity and brand development
  • Traditional sales and marketing campaigns
  • Client loyalty and retention programs
  • Primary and secondary market research to fuel your campaigns
  • Media Relations
  • Life Cycle Development
  • Message Development
  • Project Management
  • Brand Development
  • Color Therapy Manipulation
  • Revenue-Enhancing Sites
  • Troubleshooting

Van Petten Consulting provides the following proprietary technology solutions:

Van Petten Consulting’s Special Tools: We have a variety of experience in eBusiness and over the years have acquired a wealth of specific tools which allow for unique (scalable) solutions to typical start-up projects that are budget conscience, have low to zero HR overhead, are scalable, and will allow efficiencies that would otherwise require several medium skilled operators—typically not a good idea in early stages of business development, but remain capable of being scaled up to a dedicated team when business volume demands:

  • Email Customer Support: We have an excel driven Customer service tool which your onsite consultant will utilize and implement which allows a single user to reply to hundreds of email inquiries (most of which are usually the same dozen questions) with a single click.
  • Live Web Support: We have our own web-based live, online support technology designed to be managed by existing staff equipped with computers and internet with little interruption to their primary job responsibilities.
  • Interactive Voice Response: We can implement a computer driven interactive voice response system to field phone inquiries with nearly zero HR overhead in lieu of, or as a precursor to a call center.
  • Online Project Tracking: We install interactive on-line task management systems for all our Clients staff to review, monitor and add tasks and projects.
  • Live Support: We have our own web-based live, online support technology designed to be managed by existing staff equipped with computers and internet with little interruption to their primary job responsibilities
  • Mass Email: We run a mass email technology that is data base driven allowing endless customization and campaigning.
  • Tracking: We have an onboard tracking / statistics system that captures all visitor information. The most recent 'exclusive' development of ours is our dynamic end-user updates based on database driven web content.